Modern sources of income on the Internet 2020. Advertising is the key to how social media companies earn revenue

17 Ways You Can Make Money Online Right Now

By Greg McFarlane Updated Feb 7, An astounding number of people use social media each day, so it's a fair question to ask, "How do social media companies make money while offering so many free services?

The average millionaire is estimated to have seven streams of income. Most millionaires have figured out additional streams of income other than their mainstream.

But that doesn't tell the whole story. Here we explain exactly how the top powerhouse social media companies translate all that volume into cash.

  • 20 ideas to make money online
  • Final Thoughts for the Future.
  • How Facebook, Twitter, Social Media Make Money From You
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Key Takeaways The primary way social media companies like Facebook and Twitter make money is through selling advertising. The concept of selling advertising while offering a free service is not new; television, newspapers, and media companies have been doing this long before social media companies existed.

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Facebook has over 2. For many people, that truth manifests itself most clearly in the television industry.

Media companies are interested in pleasing the brewer before the viewer. Facebook Jumps on the Advertising Bandwagon For social media, the importance of the number of viewers glued to their computer or smartphone screens is every bit as important if not more so as it is to commercial television.

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Sheryl Sandberg had spent 6. WhatsApp boasts over 1.

Story 20 ideas to make money online A cash cow for the enterprising, the Internet is littered with opportunities to make a fast buck.

In fact, such publications would not be economically viable at all—the rise in price would necessarily reduce the quantity sold to practically zero. The same applies to broadcast television and most of all to social media sites. The problem is that not only would users either cancel their accounts by the millions—or never agree to pay the subscription fee in the first place—setting a fee would also eliminate the possibility of further dynamism and growth.


For a social media site to go from million users to 2. Using an advertiser-supported modelrather than charging each user individually, is unquestionably the easiest way for Facebook to garner as many users as possible.

The more users on the site, the greater the number of advertisers willing to engage them, and the more those advertisers are willing to spend.

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