Called a police and a fireman Another bot hot damn Make your interface wanna retire man You already know that bots are one of the hottest topics since mobile apps.
With major announcements from Google, Facebook, Microsoft, and Amazon, the bot craze has grown dramatically over just a few months. But one question that is being discussed in boardrooms, amongst makers in Slack channels and in Facebook groups around the web is this: How will these things make money?
So, here are seven business models that I expect bot makers to have the ability to leverage and redefine in the coming months. For some bots, you will be able to access more features with an upgrade from one tier to the next.
$50 - $500 per free Chatbots: How To Make Money Online Building Bots (For Beginners)
Most Slack apps available today are offering a free version of their product with a reference to future paid tiers like this pricing chart from Growbot : Above: A screenshot of Growbot.
SaaS is business model that b2b customers are familiar with and will require little education on how the transaction will work.
Some of the bots will have complex pricing models that include seats and requests while others will have pricing options that are as simple as 3 different tiers.
Native or Sponsored content is a model in which brands pay to have their content distributed by media companies directly into their channels in a way that is often viewed as content created by the media outlet rather than a brand.
Brands will embrace this approach because it works for both the brand and publisher. You will see this transcend into the bots being created by publishers as well.
Bot leveraged affiliate marketing Affiliate Marketing has been a monetization strategy for entrepreneurs and new businesses for years. In the early days, the model was quite simple, find a product that people were searching how to make money with bots frequently, create a website and landing page that would bring in traffic, run some ads and profit. For chat bot creators, you could develop a Fitness Bot that offers tips and tricks on how to stay healthy and use affiliate links to send people to fitness products that have affiliate links associated with them.
Earn Passive Income From Your Bot The best way to make a passive income off your chatbots is to ensure that you generate enough interest in your bot. You can cash in on this traffic and you will not have to try so hard to keep your audience engaged as the bot will handle everything without any assistance. If you think this is too much effort, you can always get into a partnership with other firms, which can use the bots to generate money and then give you a share of the profits. How Passive is Income Generated by Chatbots?
Shopping bot, Kip has already leveraged this monetization strategy.